The platform is rolling out a new feature that allows them to reduce the quantity of artificial intelligence-produced videos appearing in their feeds. This move comes as the platform announced that it presently contains in excess of 1 thousand million AI videos.
Trial and Implementation
The update is being tested over the coming weeks before a global release. This shift coincides with a rise in AI content, spurred by emerging video-generation tools.
The Broader AI Trend
Recent reports that nearly one in 10 of the fastest-growing content creators on another major platform only show clips produced artificially. A large amount of this material is classified as “AI slop”, a term for substandard, mass-produced content that is frequently illogical or dreamlike.
Based on user feedback that many people enjoy content produced via AI tools, from digital art to educational videos, and we intend to give people the option to increase or decrease of that, based on their own likes,” commented a spokesperson.
AI on the Platform
The platform announced that there are now 1.3bn videos on its app tagged as AI-generated. Collectively, more than 100 million media items are submitted to the service daily, making clips made by AI a limited part of its overall inventory.
How to Adjust Settings
Viewers will be able to limit or boost the level of AI-generated videos they see by opening the topic control option in the app and picking the AI content topic. Other topics that currently be adjusted under the filter cover politics, clothing, beauty, and dance.
Platform Guidelines
Its rules require users to label “realistic” AI-generated content, and it prohibits dangerous fake videos of public figures or emergencies. Any realistic artificial content that is without a tag can be removed under its terms of service.
Furthermore, the app will from now on add an AI-generated tag to content produced via its proprietary AI systems, or flagged by an cross-platform project for spotting artificial media. This measure is designed to stop users from seeking to circumvent the tagging system.
AI Literacy Programs
TikTok is furthermore introducing a $2 million awareness program for experts and organizations to develop informative material about using AI responsibly. This project will benefit non-profit groups dedicated to teaching computer science.
Content Safety Approach
TikTok has supported its content review process, amid discussion over intentions to lay off numerous review team members in the United Kingdom. The company is expected to cut 439 jobs in its content moderation team in London, with worker representatives and internet security professionals voicing alarm that humans are being replaced by automated systems.
A senior executive explained that human moderation would continue to be important, but AI can safeguard staff by eliminating the most distressing content ahead of it gets reviewed by humans. The platform stated a significant reduction in explicit and harmful content handled by safety staff over the past year due to reliance on its AI tools.
It is vital to combine staff and AI to ensure user safety,” the official commented. “We’ll have humans as part of that process, but we also think it’s very important to minimize viewing of dangerous material as quickly as possible, which is the area in which a significant AI assistance is making a difference process content quickly.”
